OUR STORY

Founded in 2020, Alcraze was built with one mission in mind — to provide premium pieces that create long lasting memories for people and communities, without compromising on impact or sustainability. From the beginning, we’ve been committed to creating beautiful pieces that don’t just look good, but also do good.
As we've grown, we’ve transitioned into crafting fine jewellery using 18k gold vermeil — offering elevated quality and lasting luxury.
Every decision, from design to packaging, reflects our dedication to craftsmanship, responsibility, and accessibility. We’ve stayed true to these values in every step of our journey — curating a collection of pieces that represent real people and real communities.

Made for Every Story
Our jewellery is designed with inclusion at its heart — made to be worn by anyone, regardless of background, gender, or style. We actively work with models and influencers from different cultures and communities to reflect the real people who wear our pieces.
Designed with Purpose
Our small team spends months designing each piece with care, sketching and refining every detail. We source only from ethical, fair-trade suppliers and release new designs in limited quantities, guided by demand — not excess. It’s our way of staying sustainable while creating jewellery you can truly feel good about.
